Glitter

Where they were

In 2018, 070 Shake released 'Glitter' as her debut EP, following her breakout feature on Kanye West's album 'Ye.' This project marked a significant moment in her career as she transitioned from being an emerging artist to a recognized voice in alternative hip-hop, showcasing her unique sound and lyrical depth.

Why it matters

'Glitter' received critical acclaim for its innovative approach to hip-hop and emotional honesty, establishing 070 Shake as a pivotal figure in the cloud rap scene. The EP helped her gain traction on streaming platforms, leading to increased visibility and opportunities within the industry.

Essential tracks

• "I Laugh When I’m With Friends but Sad When I’m Alone" — This track encapsulates the duality of joy and loneliness, setting the tone for the EP with its poignant lyrics and atmospheric production.
• "Lost in Love" — With its infectious melody and candid exploration of vulnerability, this song highlights Shake's ability to merge pop sensibilities with introspective themes.
• "Glitter" — 'Glitter' is both the title track and a standout moment, showcasing Shake's signature vocal style amidst lush instrumentation that enhances its emotional depth.